Research Capabilities

Blue Yonder work with R&D, Brand and CTI teams at all stages of project development.

  • Concept Development
  • NPD
  • ‍Functionality
  • Ergonomics
  • Formulation
  • Packaging
  • Product Lifecycles
  • Language Generation
  • Sensory
  • Claims Substantiation
  • On Pack Communication
  • Stress Checks
  • Category Understanding
  • At Shelf Impact
  • Optimisations: Fixture shelf and category