We are an experienced team of independent consumer specialists who excel at bringing the voice of the consumer straight to the client; we explore what consumers think, how they think and why they think it and use our understanding to help clients optimise their products.
Jonathan has run his own Market Research Company for 15 years, making extensive contacts within the industry and developing innovative research techniques; he is very much the head of the Blue Yonder Team. Jonathan is actively involved with projects, creating methodologies for clients and merging modern technology with traditional robust market research techniques to enhance the consumer message for the client in the quickest time possible. Having worked closely with some of the world's leading brands, Jonathan has both the experience and the professionalism to add a wealth of value to any research project. Jonathan is a full member of the MRS, and has recently been invited to talk at MRS events to share his wealth of knowledge regarding shopper research.
3 things that sum me up:
Favourite Toy: Ipad - Bit nerdy, but who cares!
Favourite Film: Die Hard
Favourite Song: Mr Brightside - The Killers
